The Coverstar Central Story

John St.Clair, Jr., President of Coverstar Central, literally grew up in the swimming pool industry as the son of a custom pool builder. In 1990, upon learning there was increasing concern for pool safety, he could clearly see a strong market for automatic pool covers was emerging.

John was educated with a degree in business and marketing. He was inspired by successful businessmen whose attention to detail and unsurpassed customer service turned their businesses into success stories. John's personal mission statement has always been to deliver excellence in product, service and technical support promptly and accurately with a total commitment to customer satisfaction. From these ideals Coverstar Central was born, has evolved and has thrived through the years.

Under John's leadership, Coverstar Central quickly became Coverstar's largest distributor of Automatic Pool Covers in the United States. Headquartered in Indianapolis, Coverstar Central serves the entire Midwest including Texas and the Southwest.

Authorized dealers are carefully selected to promote products and provide service to homeowners. Our own factory trained service and installation technicians are constantly in the field to serve distributors, dealers and pool owners. Our dealer support and office staff provides prompt customer service from scheduling service and installation to answering your service and technical questions.

Coverstar Central has been recognized as a Growth 100 Company by the Indiana University Kelley School of Business for five consecutive years. Only the finest rapid growth high potential Indiana companies receive this prestigious award. Emphasis on building strong professional relationships with dealers has resulted in John being named Region V Salesman of the Year by NSPI/APSP. In addition, the Better Business Bureau's "Complaint Free Award" was presented to the company for continued excellence in customer service. You can trust Coverstar Central for all your pool cover needs.

Coverstar Central, Inc. BBB Business Review